The Guide To Being Expert
“What if I don’t do it right”?
“What if they find out I’m not that great after all”?
These questions are blocking way too many smart women right now.
Since when has being totally perfect been in style anyway?
I didn’t have a clue what I was going to do when I left my day job and then when I decided to enter the coaching world I didn’t have a clue how to do it “right”, at least at the beginning.
Likewise our good old friend Coco Chanel had no idea what she was really doing when she first started fixing the hats of super rich women and look where that led!
Truth is if you don’t just get started and take the plunge into working with clients and selling your services you’ll forever question your ability to do so.
Next thing you know you’re just another “best kept secret” using your “lack of ” credentials as the greatest block to your success.
It’s when you do something once that you gain your confidence with it.
In the meantime what you’re really dealing with here when you ask “what if” is a fear that you’re not good enough and that you’ll be found out.
No amount of qualifications can solve that self-esteem issue.
What I can suggest as a solution is not radical, it’s practice.
- Practice coaching others.
- Practice your skill set with others.
- Practice seeing yourself successfully doing whatever it is that scares you.
Do it for free or get paid for it, you choose, it really doesn’t matter.
What matters is you do it.
And next time you’re faced with “what if” remember this from Alan Weiss, America’s leading business consultant:
No one cares how good you are, they care how good they’re going to be after their done working with you.
How’s that for escaping your fraud mentality and becoming the expert?
The Guide to Being Expert
1) Take a skill inventory.
Getting clear on what’s great about you will help enhance and convince you of your expert authority.
Action: Create and extensive list of all of the books read, seminars attended, classes taken, coaches worked with,audios listened to , friends helped , experiences had and credentials acquired that sets you firmly in the role of expert for those you can help.
Seeing your expereinces and qualifications on paper is crucial to propelling your success, note that you’re including your experiences here not focusing solely on credentials.
2) Ramp up your style.
If you want to be seen as the expert you must present yourself as one.
People feel fake when they’re trying to communicate a message their not living by or haven’t mastered.
It’s a bit like CityGirl downing pints of lager on a Saturday night in Newcastle or Detroit instead of sipping on Processco in some hip new Italian bar, how could I possibly teach you how to create a stylish life and biz if I’m not engaging in that?
So to remain authentically expert at all times integrate your life & style choices with your message and marketing. . You can do this by:
- Communicating clearly and confidently online.
- Investing in a high vibrational wardrobe and having professional photos taken.
- Sitting and standing up straight when speaking with your clients.
- Saying no to anything that’s “off brand” for you.
- Posting appropriate social media images/quotes that are related to the message you promote .
- Investing in a web style that really matches your personal style.
3) Make your client’s life easier, better or richer.
Experts have opinions, are well read and continue to expand on and invest in developing their intellectual property through learning more.
Experts don’t necessarily solve the clients problem but rather give them the right tools and support that improves their current conditions.What’s so hard about being the expert?
Ready to have clients sign up to work with you the expert once and for all?
Join me on this Complimentary Discovery Session and find out how.